- 19.7.2009
- online
- Your opinion
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Once in a while, in each industry, innovation has to come once again. The traditional methods get loose, the usual ways get boring or less effective. So there has to be someone to bring something new to the world. This is what I want to …
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- 19.7.2009
- whutever
- Your opinion
- Send to Twitter!
Whutever.net becomes Tonify.net. Why so? Because we’re thinking we should make one step forward and get a real identity. That means a better image and a lot new bunch of opportunities. We’ll keep the website clean and simple, with no ads for now, and we’ll …
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- 18.7.2009
- advertising
- Your opinion
- Send to Twitter!
As any other human being interested in the fate of his kind, I watched the news regarding the celebration of 40 years since the Moon landing. But I couldn’t fail noticing that it really seems to be a PR campaign rather than a celebration. And …
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- 6.7.2009
- online
- Your opinion
- Send to Twitter!
So many agencies and much more clients! Look at the companies and see the trend: getting new media managers, having teams for online marketing, etc. But what happens if you’re an agency and they come to you and tell you what they want done? You …
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- 2.7.2009
- advertising
- Your opinion
- Send to Twitter!
Moonfruit is a London based company that developed a free website builder, which is used by a couple million users. These days, Moonfruit marks 10 years on the market, so the guys thought they should advertise this and run a 10 days campaign. How? Using …
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- 1.7.2009
- online
- One comment
- Send to Twitter!
In terms of traffic, Twitter went up almost 2,700% in one year, from May 2008 to May 2009. That can only mean everyone is getting a Twitter account. And when I say everyone, I mean especially customers for companies that believe in using social media …
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- 30.6.2009
- online
- One comment
- Send to Twitter!
Sometimes, I think people either dream with their eyes wide open, or they’re just stupid. A Swedish firm, Global Gaming Factory, acquired The Pirate Bay for 4,6 million euros (about $6,4 million) “in a bid to legitimize the illegal file sharing service”. What does that …
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- 30.6.2009
- media
- Your opinion
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What we know by now: newspapers are losing audience, sales are going down, internet is growing, it’s a financial crisis, so advertising revenues are falling just as well for the print industry, advertisers go for special projects and online campaigns. Everyone is focusing on efficiency. What is going to happen? Where does the future of media stands? Where are the opportunities in growing your audience? One idea: now it’s the right time to focus on consumer oriented subjects.
- 29.6.2009
- advertising
- Your opinion
- Send to Twitter!
Martin Sorrell is the CEO of the WPP Group. Someone thought it would be really funny to mock the big chief at WPP. How? By creating him a Twitter account and respond to people, one one hand in a really funny arrogant way. If you want to have some fun, you should follow the guy.
- 29.6.2009
- media
- Your opinion
- Send to Twitter!
When it comes to journalism, we all know that every reporter working for a newspaper has to follow a set of rules in order to publish an article. You might heard of the “inverted pyramid” model, as well as you may know about some of the basic rules of journalism.
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