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Tag "blogging"
How I killed a Twitter campaign for Nokia

How I killed a Twitter campaign for Nokia

About a year ago, a TV show was launched. Two guys were running down the streets to find clues to earn money. Other clues were delivered through text messages on Nokia phones. It was a first step of a Nokia campaign for one of their N series phones. ... Read more

4 reasons why your company should start a blog

4 reasons why your company should start a blog

You know people from your company read blogs. You might read blogs. You know blogs are really trendy and though you don’t understand why exactly people read them, you know they’re important. You know there’s not necessary news, nor expert opinion, but some articles are really good and ... Read more

How to write a blog article respecting the basic rules of journalism

When it comes to journalism, we all know that every reporter working for a newspaper has to follow a set of rules in order to publish an article. You might heard of the “inverted pyramid” model, as well as you may know about some of the basic rules of journalism. ... Read more

Saying that blogging is dead is as stupid as claiming classic media’s death

While browsing, I couldn’t notice that once again, some smart guys proclaimed the sudden death of blogs. Once more, blogging is dead. But this time, the killer is called Twitter, “the king of speed”, so to speak. While saying such a stupid thing, I remembered a similar claim: classic media is dead, blogs killed it. Right. And I’m the Pope, ain’t I? Let’s see if that’s true. ... Read more

The tiny things helping you build the big gig: few things about blogging

I blog for almost six years now. I got myself this blog in English not because of some needs to comunicate the big intrinsec values of my personality or the get some consultancy contracts. No. I did it because I’m trying to find new people to inspire me. And if that’s going to happen, then that’s cool. I’m trying to respect my own rules of engagement while blogging and when speaking about blogging. A few small things that power you up to go where you want to be. ... Read more