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advertising 10 / 3 / 2010
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Facebook is overrated. And, by the way, search won't die

Facebook is overrated. And, by the way, search won’t die

I was reading this opinion on TechCrunch regarding the way Facebook is going to be bigger than Google in the next five years I just can’t agree with it. The author, Adam Rifkin, has a pretty good argumentation on why Facebook is going to be the leader of ... Read more

advertising 9 / 13 / 2009
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Changing the font: Involuntary free PR for IKEA

Changing the font: Involuntary free PR for IKEA

They said it’s for the better. Switching from Futura to Verdana, the marketing guys from IKEA had in mind one simple idea: making their catalog readable everywhere, especially in countries like China or Japan. But then again, it wasn’t that brilliant. Hundreds of designers almost killed the IKEA’s ... Read more

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