advertising
Some might say it’s stupid. I’d say it’s brilliant. VisitDenmark, a tourism agency, ran a viral campaign with huge potential and great results, actually. Though it wasn’t quite the best idea, mostly because the tourism …
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media
29.6.2009
Is it stupid to believe in creative & constructive debates on talk-shows?
I have this problem with talk-shows: they always resume to pointing a finger and saying “That’s really, really, really wrong, I mean it, it’s so stupid”. And that’s it. Maybe I’m not watching enough international talk-shows, but the ones I see and there are politicians invited, they alwayshave to be limited at sticking a finger in your eyes. No one comes with solutions, for example.
media
7.6.2009
Best PR Award goes to… Barack Obama!
Barack Obama is probably the best example of PR ever. Look around and tell me if you know any other person or object to spread such a big influence. The president of the United States of America is what you can call an icon. Nevermind that, Barack Obama is a true brand. His name is the logo, the slogan and the product itself. And most of all, he is an actual industry of communication. It’s actually pretty cool, because you can make a case study for your university PR classes by analizing the way his image is percieved.
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